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Masrawy.Com Announces Record Annual Growth
Masrawy.com, Egypt’s leading Arabic News, Media and Entertainment portal, announced strong year-on-year (Y-o-Y) growth for the period Dec 2009 compared to last year.
Masrawy.com, a LINKonLINE managed web portal, proudly achieved a record annual growth rate that exceeds 100% with an increase in the number of visits to reach 15 million visit per month in 2009.
Since its launch in 2000, Masrawy.com has consistently ranked among the most viewed, accessed and searched websites in Egypt and the Arab world and is leading the industry in terms of its online content, new channels launched, services provided and CSR programs.
- The online portal’s page monthly views grew 40% to surpass 60 million views.
- An increase in the number of the website visitors with 76% to reach more than 3 million visitor per month.
- The news page views exceeded 100% to reach more than 19 million visited page per month.
- Videohat page views also grew an astounding 239.1% to reach 10 million pages per month.
- Mobile page views increased 112.5% to reach a monthly rate of 1.7 million page.
- The usage of free internet service 07770101 increased reaching an annual rate growth of 46.5% despite of the decline of the free internet usage in the market.
Masrawy.com is the industry benchmark in terms of content diversity, continual improvement, connecting with users and maintaining highly motivated and skilled employees. These are just some of the factors contributing to the portal’s unmatched success, even in the midst of a global financial crisis.
The portal provides a wide range of online content, services and activities, including competitions, news, video library, SMS, content dedicated to women, multiplayer games and DSL connectivity services as well as an all new dedicated classifieds site. These, along with domain, hosting and email services, allow the portal to serve a wide variety of internet users in the business sphere.
“Our newly revamped free online classifieds page has proven to be a smashing success with over 45 thousand items up for sale “monthly”, ranging from electronics to vehicles and even real estate.” Said Mostafa Kamel, Technology General Manager LINKonLINE. “The service allows users to post, browse and purchase items displayed by others on the website in a user-friendly and interactive format.”
With 10 main categories, 64 subcategories, a simplified layout, diversified listings and a very intuitive interface, the ad posting process has become extremely fast, simple and more interactive with a posting time of 60 seconds. Each post can incorporate video and/or photo galleries within its main page.
Masrawy.com Classifieds page enjoy over 30,000 average daily visits and over 1,500 new ads added per day. The real estate section comprises 40%, vehicles 20%, mobile phones 11% and computers 7%.
Due to Masrawy.com’s success and credibility, its adopted CSR programs saw a boost in exposure and resulted in the increase of awareness for its joint projects with UNICEF, National Geographic as well as Ain Ala Bokra, Waraa Wa Kalam and Operation Smile projects. Masrawy.com’s prominence in social media pushed these projects into the spotlight, gaining coverage in several dominant newspapers, magazines and TV programs.
With a successful 2009 coming to a close, Masawy.com will sustain its growth in 2010 with more success and development by applying a premeditated strategic plan.
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